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bridget.beale

BIMA Awards finalists

Posted by bridget.beale October 12, 2011
1 Comment

We had an exciting time of it last Thursday evening and are only just coming back to earth. First-up was the election for the BIMA Executive, the results of which can be viewed here.  Then Nick Jones, Head of Digital at the Prime Minister’s Office and Cabinet Office (@NickJonesCOI) gave a fantastic keynote address to a capacity crowd, and we also announced the nominees for the BIMA Awards 2011.

Enough people have been in touch to ask for a copy of Nick’s deck that we’re pre-empting further requests by making it available to everyone here. If you gather from this that his speech went down exceptionally well, then you’re on the money. Check out his talking points below and also take a look at ‘Welcome to Pine Point’ by The Goggles – one of the interactive projects that Nick singled out for special praise during his review of the digital industry’s year.

It was lucky we had such a great speaker in the form of Nick, as he perfectly captured the attention of an edgy crowd. Nervous audience members were finally put out of their misery by James Bruce (@JayBeeDesign) who did the honours and unveiled the BIMA Awards finalists to cheers from those who made the cut.

James, who is Head of Creative EMEA for Disney online and co-chair of the BIMA Awards 2011 judging panel, told the crowd he was hugely impressed by the rigour and integrity of the judging process, saying: “The passion and fervour of nomination discussion and the breadth of talent on display made for some great debate.”

He also noted that creative was very high across the board this year – not just in the expected categories – and commented on the prevalence of strong mobile entries, saying that “seemingly every major campaign had an iOS element attached in headway towards a truly 360/transmedia proposition.”

It only remained for Justin Cooke, CEO of Fortune Cookie (who was re-elected unopposed for a third – and he says, final – term as BIMA’s Chair) to promise the crowd the “most interactive awards ceremony ever” with collaboration from Spotify, foursquare, U-Touch, Microsoft and others.

The BIMA Awards are on 10 November at Fabric nightclub. Get your ticket today to join the party: https://www.eventelephant.com/bimaawards2011

Sincere thanks to Dedipower, the headline sponsors of the BIMA Awards 2011, along with Microsoft, Digital Gurus, Greensquare, Sheridans, Futureheads,, Results International, Round8, Pure Genie, iStock Photo and Aditi. Thanks also to our media partners: The Drum, Figaro, UTalk Marketing, Communicate, .net magazine, C21, Mixing Digital and Chinwag.

Comments
  1. On October 31st, 2011, Matthew Evans said...

    A good night in the LBi offices. I think I actually found my old fuseball table there.
    Nick’s presi was great. I actually thought he missed out on Gov open data, but he corrected me later on twitter :P

    Looking forward to the finals.

    M@.

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