The BIMA Breakfast Bites (B3!) is back in 2008. We’re working on completing the entire calendar for this year so you know what’s coming up but for now.
Andrew Crysell from Ramp Industry is going to kick off the first one. Ramp Industry have carried out extensive research and insight for the likes of Channel 4, The Guardian, River Island and Sony PlayStation, explores the significance of word-of-mouth, brand advocacy and the role played by content.
About Andrew Crysell
From a background in journalism, PR and digital media, Andy started Ramp Industry in 2003, specialising in research, strategy, content and awareness. With innovation and authenticity as watchwords, Ramp have produced groundbreaking work that understands and harnesses changing audience behaviour for brands like Sony PlayStation, Channel 4, The Guardian, Topshop/Topman, Ikea, River Island and Twentieth Century Fox.
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Date 18th Mar 2008
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Time 08:30 – 10:00 hrs
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Price £35.25 [Buy]
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Member Price £23.50 [Buy]
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Venue Soho House Members’ Club
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Address 21 Old Compton Street London W1D 5JJ
BIMA Breakfast Bites – The Three Series
Following this talk we will then be hosting two more in this series of three:
2) Guest Speaker Stephanie Matthews from Channel 4 on their extensive research on UK Tribes
3) Guest Speaker Ted Hunt, Digital Manager from the famous innocent drinks brand. He will talk about how innocent have put their realtime research and insights into practice.
BIMA Breakfast Bites is an education series from BIMA. These are intimate gatherings that will showcase industry specialists speaking on the most prevalent issues of the day. Bites will run every four to six weeks and will be a place to begin your thinking on a topic, facilitate easy networking and launch you into your day with some new ideas and insights.
BIMA Breakfast Bites Ramp Industry: Word of Mouth/Advocacy