BIMA Blog

BIMA Blog

Category: 'Industry insights'

The following posts have the category 'Industry insights' assigned to them.

  • What’s the real value of video marketing?

    Posted by on December 12, 2016 // No Comments
    Jon Mowat

    How do you demonstrate the power of your marketing services to clients? I imagine you draw on successful campaigns to prove that you can get results and show the data behind your claims. In addition, when writing articles and speaking at events, I research online for industry insight and intelligence to show how effective I
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  • It Is Time To Respect Data Privacy in EU – Ready?

    Posted by on December 6, 2016 // No Comments
    Stephane Monier

    Digital enterprises need to make the most of every resource to serve their customers. Where there are functional silos, fragmented customer profiles or technology debt that is limited to on-premise deployment, customer-centric relationships become impossible to cultivate much less maintain. In other words, these elements comprise friction for digital brands. It is not enough to
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  • WHAT’S THE IMPACT OF BREXIT AND TRUMP?

    Posted by on // No Comments
    Tonic

    INTERNATIONAL DEVELOPMENT – OPPORTUNITY OR THREAT? There is more talk than ever before about ‘international’ within the creative community. Brexit prompted discussion and concerns on the future challenges in Europe and led people to think about opportunities further afield. There was always the US market to fall back on. That was until Donald arrived. But
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  • Hacking – good or bad?

    Posted by on September 23, 2016 // No Comments
    Webigence Ltd

    To read the full blog with images please visit our website blog The term ‘hack’ has become a bit of a multi-use buzzword. It originally came from a verb meaning “cut with rough or heavy blows” as you would do to chop down a tree. It is now taken to mean anything from malicious programming
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  • How can you maintain privacy online?

    Posted by on September 16, 2016 // No Comments
    Simon Wadsworth

      It is getting increasingly difficult to shield your personal data online. Firms are now utilising your personal settings to monitor your preferences, interests and even your current location. Social media platforms like Facebook encourage you to share personal information such as your birthday, place of work and even your political beliefs. Within this environment,
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  • How to spot and remove a Google penalty

    Posted by on September 9, 2016 // No Comments
    Click Consult Limited

    Google’s algorithm never sleeps, and sometimes it can cause sleeplessness in others – but why have you noticed that drop in your traffic? We tackled a lot of the dos and don’ts surrounding a drop in traffic back in 2015 but as 2016 continues in a run of busy years for the Google Algorithm, we
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  • Law firm websites

    Posted by on August 22, 2016 // No Comments
    Kagool

    Get on the straight and narrow path to digital transformation Websites for law firms can often fail to deliver great results. Law firm websites need to be more than a business card. At Kagool we deliver award winning websites for lawyers and other professional services companies. 11 common mistakes websites for law firms make Using an outdated
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  • Websites for football clubs

    Posted by on // No Comments
    Kagool

    Football clubs have become retailers, publishers, broadcasters and media owners, all rolled into one. With the increase in global competition, websites for football clubs have to step up their game. Fans take pride in their team. With the right Sitecore solution, you can give them a website worth singing about. What is Sitecore, you ask? It’s
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  • Digital vs physical – are they really separate entities now at all?

    Posted by on August 16, 2016 // No Comments
    Jeremy Garner

    Posted by Jeremy Garner, Executive Creative Director, Hiveworks Of all the trends in marketing, the continuing blur between the digital and physical worlds has to be one of the most intriguing. That’s because the more it evolves, the faster it will continue to cancel itself out – simply because the lines that separate the two
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  • What’s more important, relevance or shareable content?

    Posted by on August 9, 2016 // No Comments
    Simon Wadsworth

    Regular readership and sharing of content online tend to signify good online content. But according to a recent study, 60% of people don’t even click the link to read before sharing online. The pace of social media and digital marketing continues to quicken, so how do you create content which users want to read, rather
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  • Philip Tommy: This is a very useful article for people working in the web design and web development field.I would...
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