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Creative competition – BIMA Awards 2014 campaign

Posted by bridget.beale October 25, 2013
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Come up with an idea for the BIMA Awards advertising campaign for 2014, send it to us by Friday 29 November and if we pick your concept to develop into our campaign you’ll win a prize package that confers instant profile and prestige across the industry, not to mention free drinks and party invitations. Check out the details below…

The brief

BIMA awards – the fun one!

We want to show that digital is fun, and it’s collaborative. The BIMAs prove that collaboration and fun leads to innovation – the cutting-edge work that defines our industry.

The 4 criteria the BIMAs are judged on are: Interactivity; Effectiveness; Creativity; Execution.

And, this year it’s a big one – it’s our 30th. We’ve been supporting British digital since 1985, back when our members were producing CD-ROMs.

The competition
We want you to come up with a campaign idea that captures all of these values, or as many as you wish. We’re looking for something that can be adapted in 2 ways – one to persuade people to enter, one to persuade people to attend the party.

The prize
The winning entry will not only be developed into our official campaign for the run-up to the awards themselves (lovely PR for the winner), the winning designer will also get the following:

- You and your idea will be showcased at the BIMA Hot 100 black-tie event, in front of 200+ of the industry’s leading creatives and agency big guns
- You’ll be invited as our guest of honour to the BIMA Awards 2014 campaign launch event
- 4 VIP tickets to the BIMA Awards party. Free bar!

Interested?

Send your ideas to us at awards@bima.co.uk by midnight (11:59pm) on Friday 29 November 2013.

We can provide posters to promote the competition in your agency or office. Contact us to arrange delivery or download a version here.

Got questions? Call BIMA on 020 3538 6607 and speak to Bridget Beale.

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