BIMA Blog

Tag: 'Breakfast Bites'

The following posts have the tag 'Breakfast Bites' assigned to them.

• Making the most out of client agency relationships – BIMA Breakfast Bites 8 Oct

  Posted by Jennifer Andersson on October 9, 2008

  At the recent BIMA Breakfast Bites, Kerry Glazer, Chief Executive at AAR (the UK’s leading agency search, selection and relationship consultancy), offered a unique insight into client/agency relationships – looking at why they fail and how to reduce the risk of this happening.

  To examine this in more detail, AAR commissioned a piece of research
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• B3 – BIMA Breakfast Bites October 2 – Organic Growth in the Credit Crunch

  Posted by Jennifer Andersson on

  Last week, BIMA welcomed agency legend Chris Cowpie as its guest speaker at Soho House. Chris recently co-authored “How To Win Friends And Influence Profits – the art of winning more business from your existing clients” and was generous in sharing some of his top tips on how to grow one’s business organically. In his
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• BIMA Breakfast Bites with Kerry Glazer, Chief Executive, AAR

  Posted by admin on October 2, 2008

  Just under one week to go for the next Breakfast Bite from BIMA
  A unique insight into client agency relationships – why they fail and how to reduce the risk
  Speaker: Kerry Glazer, Chief Executive, AAR

  Date: Wednesday 8th October 2008
  Time: 08:30 – 10:00 hrs
  Venue: Soho House Members’ Club, 21 Old
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• Breakfast Bites – Craig Menzies, Senior Analyst, Forrester Research

  Posted by Rebecca Caroe on June 19, 2008

  Web design, Client / Agency Relationship Meltdown and the Big Bad Recession.
  Finding an agency from the client perspective is really difficult – harder than ever. But making a long term productive working relationship is even harder.
  The aim in web design to get a straight line from start to finish. Clients try to find
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• BIMA Breakfast Bites, Digital and the Economic Downturn

  Posted by admin on June 13, 2008

  There is just one week to go before the first in the second series of BIMA Breakfast Bites: ‘Digital and the Economic Downturn’.
  This is an exceptional opportunity to meet Craig Menzies, Forrester Research Senior Analyst and author of the Forrester Wave European Interactive Agencies Web Design Capabilities. I’m delighted to say that Craig recently joined
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• Innocent speaks publicly for the first time

  Posted by admin on April 7, 2008

  This is a bite not to be missed as it’s the first time that Innocent have spoken publicly!
  At this Bite Ted will discuss how innocent drinks are falling forwards fast to gain real time research and insights whilst building a loyal culture of brand advocates online. Ted is open for questions.
  Date: 15th April 2008
  Time:
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• Bite2: Channel 4, UK Tribes – Mapping Out Youth Culture

  Posted by Rebecca Caroe on April 2, 2008

  Stephanie Matthews and Ed Couchman – Channel 4
  The Channel 4 proposition depends heavily on the 16-24 demographic. They needed research to enable improved alignment with this audience. They want to plug into network culture and found three main ways that define each group, Music, Fashion and
  The Qualitative research – Described 23 youth “Tribes”
  there
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• Breakfast Bites with Ramp Industry

  Posted by Rebecca Caroe on March 20, 2008

  Andrew Crysell, Managing Director, Ramp Industry
  Word of mouth is a much sought-after marketing effect but the reality is that it is hard to generate. Content can create the traction to start WOM, although it is often started with cynicism and humour or negative commentary.
  The challenge for marketers is to find your audience, give them
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• AOL buys Bebo

  Posted by Alastair Duncan on March 14, 2008

  Mark Zuckerberg has been mentioned a few times on this blog. As a genuine Generation Y guy, his stated philosophy is to connect the world, and is using the investments he gets to fund the chunky server farms needed to support the more than 67 million users on Facebook to continue to connect the world.
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• BIMA Breakfast Bites Ramp Industry: Word of Mouth/Advocacy

  Posted by admin on February 22, 2008

  The BIMA Breakfast Bites (B3!) is back in 2008. We’re working on completing the entire calendar for this year so you know what’s coming up but for now.
  Andrew Crysell from Ramp Industry is going to kick off the first one. Ramp Industry have carried out extensive research and insight for the likes of Channel 4,
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