BIMA Blog

BIMA Blog

Tag: 'Online Marketing'

The following posts have the tag 'Online Marketing' assigned to them.

  • What’s the real value of video marketing?

    Posted by on December 12, 2016

    How do you demonstrate the power of your marketing services to clients? I imagine you draw on successful campaigns to prove that you can get results and show the data behind your claims. In addition, when writing articles and speaking at events, I research online for industry insight and intelligence to show how effective I
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  • Warner Brothers illustrate wrong way to handle copyright concerns

    Posted by on October 5, 2016

    People are increasingly using multimedia content online, which they do not hold rights to, infringing on copyright. Firms regularly lodge concerns over mis-use of copyright with Google, as said content will remain online until flagged and reported. When pursuing this strategy tread with care, otherwise you could emulate Warner Brothers’ recent mistake and damage your
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  • How to improve your brand reputation through effective customer care

    Posted by on May 4, 2016

    Increasingly, consumers are utilising social media channels, especially via mobile devices, to engage with companies. Therefore, it is vital that you ensure your business focuses on responding effectively with customers online, to build a stronger brand reputation. Connecting on social media Do not underestimate the value of cultivating exemplary customer care services. By adopting this
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  • What developers do (and don’t do)!

    Posted by on March 16, 2015

    A common mistake clients make is thinking the company that builds their website will also do everything else web related for them as well. Whether it be the SEO, web marketing, testing or content editing – and whilst a lot of web based jobs overlap there are clear roles that we should be aware of
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  • Don’t Be Shy | How to use social to aid business development.

    Posted by on January 26, 2015

    The role of social media in business development is often the elephant in the room. The reason in my opinion, is because people don’t know how to use it to their advantage. As is often the case in life, if we don’t understand something fully we shy away from it. When I say social, in
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  • Don’t take your foot off the gas

    Posted by on December 17, 2014

    The fat lady’s warming up her voice, the elves have been drafted and Santa is loading up on carbs for the main event. So should we throw our hands in the air, head for the pub and start drinking shots or should we think about how we can nail down those last few opportunities for
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  • Where will sales be in 10 years?

    Posted by on December 3, 2014

    Where will sales be in 10 years? It’s a punchy question that deserves some serious thought and of course I don’t know the answer, I just have an opinion. My opinion is based upon a very simple fact though and it is simply relationships. As we know, developing leads and building sales is a tough
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  • Inbound Marketing: 3 reasons to join the Revolution

    Posted by on February 26, 2014

    Matt Bullas, leading search expert and founder and CEO of Click Consult, an award-winning digital agency with a focus on search marketing, has predicted that inbound marketing will revolutionise digital marketing in 2014 and beyond. Inbound marketing involves helping potential clients find a brand by using various forms of pull marketing, such as blogs, guides,
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  • New York ad tech: five observations

    Posted by on December 10, 2013

    Advertising technology professionals seem to be a dime a dozen in New York, with more than 8,000 of them in town for a recent conference. This is a sector that’s booming – but what can we on this side of the pond learn from the state of ad tech in New York? 1. Confusion in
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  • The 1st Annual iDigital Summit has been a tremendous success

    Posted by on November 1, 2012

    The iDigital Summit was held on 22nd & 23rd October at the Hilton Brighton Metropole Hotel. The summit was a great success bringing together senior level Digital Managers with leading digital solution providers for a series of pre-selected 30min meetings to discuss services and solutions required in the 2013 digital strategy. The summit facilitated approximately
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Recent Comments

  • Free Range Web: Looks like a great night was had by all. Congratulations to you and your team
  • Lucy Hastings: I have been following your teams progress and I must say I am impressed. Lots of luck to you.
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  • Philip Tommy: This is a very useful article for people working in the web design and web development field.I would...
  • Ad Republic: Is this get together taking place again in 2016 Nadine?