BIMA Blog

BIMA Blog

Tag: 'sxsw'

The following posts have the tag 'sxsw' assigned to them.

  • A summary of Mark Zuckerberg’s interviews at SXSW

    Posted by admin on March 11, 2008

    The most interesting conversation to come out of SXSW for me was Sarah Lacy’s unfortunate interview with Mark Zuckerberg. Paul Carr (by the way, welcome to Twitter Paul!) captured the moment succinctly
    Sarah Lacy (SL): “Thank you – thank you all so much. Now let’s hear it for this guy – Mark Zuckerberg everyone! So,
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  • Crowdsourcing for Creatives Derek Powazek

    Posted by Rebecca Caroe on March 10, 2008

    Key learning: Community is Grown not built. “building community” is for architects not online. Read the wisdom of crowds. And build the tools people can use and trust them to use appropriately.

    Oldtimers may remember Fray from very old web.  Derek started it in 1996 as a live story telling site.  Each story ended
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  • Book Reading: The Age of Engage: Reinventing Marketing for Today’s Connected, Collaborative, and Hyperinteractive Culture

    Posted by Rebecca Caroe on

    [I only caught the end of this talk because I got lost trying to find a way up to the 4th level from the 3rd (don't ask it really did happen!) and Dierdre Walsh was sitting by the door and sent me her notes. Cheers, Dierdre]

    Overview: Marketers can no longer interrupt users with advertisements and
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  • Online Advertising for Newbies: SXSW panel

    Posted by Rebecca Caroe on

    Heath Row – Doubleclick – as a blogger he wants to do more for small companies

    Darren Rowse – ProBlogger has a book coming out “ProBlogger Secrets for Blogging”

    Wendy Piersal – E Moms at Home, an internet magazine

    Jim Benton – VP sales for AdBrite

    Rett Clevenger – Backcountry.com online marketing mgr incl
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  • South by South West – Interactive conference, Austin TX

    Posted by Rebecca Caroe on

    I am in the US at the SXSW conference. It is huge.
    There are such a large number of different events that I am having to pick and choose quite carefully.
    Iwill blog in full the sessions that might appeal to the BIMA audience, and just link to others with a more ‘general’ interest.
    The place is full
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