BIMA Blog

Hello BIMA people. It’s with a great deal of pleasure, a little trepidation and bucket-loads of excitement that I write this, my first post on the BIMA Blog, to announce that I’ll be accepting the position of Chair for the 2009 BIMA awards.

I’m immensely proud that BIMA have asked me to do this; massive thanks to Paul, all at BIMA HQ and of course our wonderful partners at Digital Arts. I’m aware that I’m stepping into some massive shoes – I don’t mean to say that Clare has big feet by the way – but as a judge last year I was full of admiration for Clare’s endeavours to overhaul the awards and I’m determined that this year the pimping shall continue!

For those of you that don’t know me (if not where have you been?!) I’m the MD and Founder of Kempt, a digital marketing agency based in St Albans (where the middle classes go to breed) who specialise in the conception, production and promotion of Advergames. 

I feel very passionately that the thing that makes this industry so special is the persistent, pervasive spirit of innovation which drives it relentlessly forward. I’ve been lucky enough to work in digital for over a decade now, and feel privileged to have observed the industry mushroom into the richly diverse ecosystem which exists today. Digital is a land of pioneers and mavericks, it’s therefore important that the BIMA awards reflect and support this pioneering spirit in all its diverse forms.

P.S. Offers of help will be particularly gratefully received!